Business Design Thinking as a mind-set for an agile IT-culture
- Bjarne Jensen
- 21. nov. 2025
- 1 min læsning
This framework represents a holistic approach to fostering innovation and agility in business environments. Show, don't tell. Experiment. Collaborate & clarify actions...

This image illustrates "(Business) Design Thinking as a mind-set for an agile culture" and presents seven key principles arranged in a circular framework:
Core Principles of Design Thinking:
Show, don't tell (Top center)
Emphasizes visual communication and demonstration over verbal explanation
Encourages prototyping and tangible representations of ideas
Craft clarity (Top right)
Represented by a thought cloud with lightning
Focuses on creating clear understanding and removing ambiguity
Be mindful of process (Right)
Depicted with a speech bubble containing connected dots
Highlights the importance of being aware of methodologies and workflows
Radical collaboration (Bottom right)
Shows people working together around a table
Emphasizes cross-functional teamwork and diverse perspectives
Bias towards action (Bottom left)
Illustrated with directional arrows
Encourages taking initiative and moving forward rather than over-planning
Embrace experimentation (Left)
Represented by a figure with multiple arms/options
Promotes testing, learning from failures, and iterative improvement
Focus on human values (Top left)
Shows a human figure
Keeps user needs and human-centered design at the core
Analytical and intuitive thinking (Center)
Depicted with a brain icon
Balances data-driven decisions with creative insights
Source: IDEO
Context: Product Management Festival 2014 | Workshop Agile PM Framework | Prof. Dr. Patrick Link – Hochschule Luzern. This framework represents a holistic approach to fostering innovation and agility in business environments.




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