Business by Design
Big Data Design Thinking Agency in CPH, Denmark
Using Service Design, Business Design + Software Design we make sure your customers get an experience from doing e-business with you internally, online and mobile. We help design Big Data e-business solutions by using e.g. Business Model Canvas, Customer Journey Mapping, plus Agile LEAN UX/CX inside your value chains.
Strategic Business Design Coach
“Using Design Thinking we help deliver innovative it-business solutions that solves real it-user and e-business challenges in soon highly inter-connected value chain."
Bjarne Jensen, Cand.IT e-business Design Manager, NetCity.dk Design Consulting
Who owns IT-requirement process? Your Agile Business Strategy Design Coach doing Customer Journey Mapping, LEAN UX/CX Service Experience Design Thinking in your value chain...




The Customer Journey Mapping
As most important tool our Business Design Analysts use Customer Journey Mapping, which makes sure all your IT-systems are aligned internally, online and mobile to create most value towards all internal users (UX) , web and mobile customers (CX).

Business Service Analysis, CBS illustration

Business Analysis Body of Knowledge skills

Business Model Canvas by Leanstack.com

Business Service Analysis, CBS illustration
Digital Transformation Design Coach
for your Big Data UX, SmartCity & IoT
We create your strategic, tactical & operational Design Thinking Room




“By hiring a Design Thinking Coach we are able to do change management in your company that benefits the entire organization, all employees - and your customers!”
Agile IT Projects + LEAN UX/CX Change Manager, Andrew Lindsay, Silicon Valley

For Agile Software Team to work we must have a Product Manager, some LEAN UX/CX Business Analysts, Engineering & Developer Teams, Test Users for QA sessions, plus central Agile LEAN Project Manager Team.

Ikea Customer Journey Service Design Mapping


For Agile Software Team to work we must have a Product Manager, some LEAN UX/CX Business Analysts, Engineering & Developer Teams, Test Users for QA sessions, plus central Agile LEAN Project Manager Team.